$ find-customers --without-becoming-an-influencer

Your code compiles.
Your customer pipeline doesn’t.

Marketing help for software builders who would rather refactor the database than “build a personal brand.”

Debug my distribution
UNPOPULAR_OPINION: You do not need more confidence. You need a smaller next action.
distribution.spec.tsLOCAL

Run the marketing debugger

01What state is the product in?
02Can you name one specific job title that buys it?
03Did you talk to one of them in the last 7 days?
Waiting for 3 inputs…
README.mdWHY THIS EXISTS

You do not hate marketing.
You hate marketing theatre.

The fake certainty. The daily posting. The selfies next to revenue graphs. Pretending a stranger’s cold email “found you well.”

Good. Keep the allergy. Finding customers is not a personality transplant. It is an engineering problem with unusually talkative inputs: observe a painful situation, form a hypothesis, run a small test, and listen without defending your implementation.

become good at sales

+ become useful to one specific person

post content every day

+ document evidence when you find it

grow an audience

+ earn ten relevant conversations

Before you ship another feature

Run the tests nobody put in CI.

Green unit tests cannot tell you whether anyone cares. These can get closer.

npm test -- distribution1 passing · 3 failing
PASS
buyer.test.ts

Can you name 10 reachable humans with the problem?

FAIL
pain.test.ts

Have 3 of them described it in their own words?

FAIL
offer.test.ts

Has anyone traded money, time, or reputation for the outcome?

FAIL
channel.test.ts

Can you repeat how your last customer found you?

NO COURSE. NO GURU. NO 90-DAY PERSONAL BRAND CHALLENGE.

Close the editor.
Open a conversation.

Deploy marketing